Rittman Mead BI Forum 2010, May 19th – 21st at Hotel Seattle, Brighton


*** Please note that capacity has now been reached for this event, and we can therefore no longer accept any new bookings. ***

The second annual Rittman Mead BI Forum is running from May 19th – 21st 2010, at the Brighton Marina Hotel Seattle, Sussex, United Kingdom. Aimed at advanced and expert-level Oracle BI Enterprise Edition, Oracle Data Integrator EE, OLAP and Essbase developers and consultants, the forum will focus on technical issues and implementation techniques around Oracle’s new BI and EPM technologies. With numbers limited to 50 and with last year’s event a sell-out, this is a unique opportunity to hear presentations from, and network with, Oracle BI experts from around the world

Who will be presenting?

Like last year, the speakers at this event reads like a who’s who of the Oracle BI world. Joining us again are John Minkjan (OBIEE), Venkat Janakiraman (OBIEE, Essbase, Fusion Middleware), Mark Rittman (OBIEE, OLAP), Craig Stewart (ODI), Adam Bloom and Mike Durran (Oracle BI EE), Tony Heljula (OBIEE) and Emiel van Bockel (OBIEE, Database) and this year we are pleased to have Elio Idema (OBIEE) and Robin Moffatt (OBIEE, Database) present at the event for the first time.

We are also very excited to announce that Kurt Wolff, one of the original nQuire team and and world famous OBIEE expert and trainer, will be providing an optional one-day masterclass on the day before the main forum. We’re particularly pleased that Kurt is coming over from the States for this event, and will be joining us for the rest of the forum to meet with and discuss development techniques with delegates.

Forum Agenda

The Kurt Wolff Masterclass will open our event at 10am on Wednesday, 19th of May 2010, for those delegates who come for this optional session. The main event will then officially open with a drinks reception at 6pm following the masterclass, followed by a meal at the Seattle Hotel (included in the delegate rate). For those of you booking accommodation, your room will be available from 2pm on the day you arrive the booking form gives you options on when you can join and book out.

Sessions will start at 9am on Thursday and Friday, with coffee, tea and lunch served during the day. We will be hosting a gala meal at a restaurant in Brighton on the Thursday night (again included in the delegate rate), followed by drinks down by the seafront (and maybe even a trip to the famous Brighton Pier!)

The session agenda for the two days is as follows:

Day 1 : 19th May 2010

  • Optional Kurt Wolff OBIEE Masterclass from 10am – 4pm
  • Drinks and Canapes Reception at 6pm
  • Opening Keynote with Phil Bates (OBIEE Product Architect) at 7pm
  • Meal at Seattle Hotel from 8pm

Day 2 : 20th May 2010

  • Mike Durran, Oracle Corporation “Oracle BI Enterprise Edition 11g Architecture and Systems Management”
  • Robin Moffat, Morrisons – “Performance Testing OBIEE”
  • Elio Idema, Oracle Corporation – “Complex Modeling with OBIEE 11g”
  • Emiel van Bockel, Centraal Boekhuis, “The art of modeling with OBIEE”
  • Adam Bloom, Oracle Corporation “BI in and on the Business Process – New Innovations between BI 11g and BPM 11g”
  • Meal at Brighton restaurant at 8pm

Day 3 : 21st May 2010

  • Antony Heljula, Peak Indicators “BI EE Architectures and Sizing”
  • Mark Rittman, Rittman Mead “Inside the Oracle BI Server”
  • Craig Stewart, Oracle Corporation “ODI 11g: The New Generation of Data Integration”
  • John Minkjan, Ciber “OBIEE Customizations: When you are in the kitchen, learn to cook.”
  • Venkat Janakiraman, Rittman Mead “Fusion Middleware 11g – ADF Business Intelligence Components”
  • Event closes at 4pm

Optional One-Day OBIEE Masterclass with Kurt Wolff

In this optional masterclass, Kurt Wolff will look at several problems you might encounter in your work, how to model metadata to solve them, and how to build flexible data visualizations for dashboards and analytic applications.

The intention of the class is to expand your OBIEE repertoire by examining a series of data modeling problems and solutions and by showing some of the practices I have developed during my 11+ years of working with OBIEE, going back to the earliest days at nQuire.

In addition to “how-tos”, “tips”, and “tricks”, the day’s discussion will include OBIEE concepts that seem to puzzle many OBIEE developers, including logical tables and logical joins; types of logical tables; logical keys and physical keys; key/foreign key joins and complex joins; logical table sources; join elimination rules; dimension-specific aggregations; logical table source aggregation content and level-based measures; row-wise initialization of session variables.

Data modeling topics will include fact tables with different grains, solving complex security requirements, inputting user choices into formulas (for example, calculating a discounted price) without using variables, ragged hierarchies, using dynamically named physical tables, the use of specialized tables to avoid errors at query time or when setting prompts, preserving dimension values, calculations that require inner and outer joins among multiple tables, modeling a near real-time transaction environment, modeling a multi-tenant architecture.

Web side topics will include useful visualizations that work with one or many result set rows, sparklines and bullet graphs a la Stephen Few, providing aggregation and content flexibility on dashboards with column and view selectors, advanced web formulas to do otherwise impossible calculations, and some pointers on making dashboards relevant to business users.

The class will conclude with a discussion of the best way to define requirements, suggested approaches for structuring web catalogs, and, since it is often as useful to know what not to do as what to do, some practices to avoid.

Opportunities to Network

It won’t all be presentations and technical talk though. Set in Brighton Marina, the Hotel Seattle is one of Brighton’s newest hotels (with WiFi!) and with lots of bars, restaurants, casinos and cinemas on your doorstep. Just down the road is the seaside city of Brighton, with its famous pebble beach and Brighton Pier. On the evening before the main two days we’ll be hosting a drinks reception and an event keynote from Oracle’s Phil Bates. Lunch and all refreshments are included, and on the night of the 20th May we’ll be hosting a meal for all conference attendees at a top restaurant in Brighton. There’ll also be ample opportunities to meet and interact with your peers in the Oracle BI industry, or you can just take a relaxing walk along the Marina Boardwalk or buy a stick of rock on Brighton beach.

Who Should Attend?

The BI Forum is aimed at experienced developers using Oracle’s next-generation BI tools, specifically OBIEE, ODI EE, Oracle Database and Oracle Fusion Middleware. Sessions will be at intermediate and advanced level, and will have a strong technical focus. If you’re the expert in your company at OBIEE or any of these technologies, and you’re interested in hearing how other experts are getting the most from these tools, this will be the event for you.

What Does It Cost?

  • A 2-day Full Conference Pass costs £550 + VAT (waived for speakers)
  • Optional 2 days accommodation at the Seattle Hotel is an additional £150 + VAT (heavily discounted, around 50% of rack rate, includes breakfast).
  • Optional 1-Day Kurt Wolff OBIEE Masterclass is £250 + VAT
  • Special rates available for delegates who wish to arrive a day early (the 18th May) or leave a day later (May 22nd)

How Do I Book?

Booking can be completed online, using this booking form, where you can choose whether to also attend the Kurt Wolff Masterclass, indicate whether you are staying with us at the hotel, and book additional nights before and after the event. Payment can be made either by credit card or via a company purchase order. Note that any purchase order payments will need to be settled by your organization prior to attendance.

100% refunds will be given for cancellations up to 19th March 2010. 50% refunds will be given for cancellations up to 19th April, with no refunds possible after that date (although transfers of registration will still be permitted).