Joe Luedtke On BI Software Licensing

"Many companies make a concerted effort in selecting their appropriate BI toolset for their organization. However, once they have selected a specific vendor tool, they spend comparatively little time determining their appropriate licensing approach. Hidden just beneath the surface of the seemingly obvious licensing alternative are some key factors that have the potential to significantly reduce the overall software cost and increase your flexibility and bargaining potential over the lifespan of the software. Having been through these negotiations more times than I care to remember, I've developed a few lessons learned that I believe are worth sharing." writes Joe Luedtke in an article entitled "What the Sales Rep Doesn t Say; Lessons in Software Licensing" for DMReview.