Whilst technologies such as OLAP and data warehousing help organizations make big, strategic decisions, often smaller, more frequent decisions such as what offers to make to customers, what interest rate to offer or whether to provide a discount are left to rigid business rules or staff intuition. Oracle Real Time Decisions helps organizations improve the effectiveness and profitability of these decisions by applying data mining techniques and machine learning to this process.
Oracle Real Time Decisions is part of Oracle’s business intelligence foundation layer and embeds machine learning and data mining within your SOA architecture. Using Real Time Decisions, you can define offers, decisions and rules, score different options and define feedback loops so that the initial decisions made by the system can improve over time. Tightly integrated with Oracle’s business intelligence and CRM tools, Real Time Decisions is easy to implement, requires no data mining knowledge and helps you optimize the many customer interactions that take place within your organization each day.
Consulting Services
Rittman Mead can work with you to define processes, outcomes, models and outcomes that can be applied to the decisions you wish to take. We work with your team to install and configure the Real Time Decisions platform, integrate it with your business process and help you fine-tune your model to optimize the efficiency and profitability of your business decisions.
Licensing and Support
Rittman Mead can arrange licenses for Oracle Real Time Decisions and can provide support through both Oracle Corporation and our own in-house support team.
Further Information
- Read our blog posts on Oracle Real Time Decisions
- Automating Business Decisions using Oracle RTD Oracle Open World 2008, San Francisco
